{"id":31,"date":"2018-07-23T10:13:08","date_gmt":"2018-07-23T09:13:08","guid":{"rendered":"http:\/\/thelastpixelshow.org\/?p=31"},"modified":"2018-11-02T12:52:29","modified_gmt":"2018-11-02T12:52:29","slug":"improving-the-product-firmware-updates","status":"publish","type":"post","link":"http:\/\/thelastpixelshow.org\/index.php\/2018\/07\/23\/improving-the-product-firmware-updates\/","title":{"rendered":"Improving the Product &#8211; Firmware Updates&#8230;"},"content":{"rendered":"<p>I use <a href=\"https:\/\/www.canon.ie\/cameras\/eos-5d-mark-iv\/\" target=\"_blank\" rel=\"noopener\">Canon<\/a> and <a href=\"https:\/\/www.hasselblad.com\/\" target=\"_blank\" rel=\"noopener\">Hasselblad<\/a> cameras.<\/p>\n<p>Today&#8217;s digital cameras, even basic ones, are capable of extremely high image quality (at least up to a reasonable size, say, A4 &#8211; more than most of us need 90% of the time) that is the match of old-school large-format photography. In addition, most phones can now shoot broadcast quality HD video.<\/p>\n<p>Higher-end digital-single-lens-reflex (DSLR) and medium-format digital cameras will, with careful handling, match the quality of large-format film photography at even greater enlargements.<\/p>\n<p>In short, for comparably less than what medium-format or large-format film cameras used to cost, a high-end DSLR will all but make your breakfast.<\/p>\n<p>The catch with the relatively cheap price of the camera is with the add-ons. When you buy a brand (Hasselblad, Canon, Nikon, Sony, etc.) for the most part, you are locked into its Eco-system. Measured against the cost of the camera, the relative cost of manufacturer&#8217;s own lenses is extortionate. Lenses are now designed and built by computers &#8211; not by craftsmen in workshops grinding glass. Compared with the computer-that-happens-to-take-photographs that is a digital camera body, a lens is pretty basic; though I accept that there is the issue of volume sales, and some popular lenses are priced accordingly.<\/p>\n<p>Fortunately, the mechanized production of high-end lenses, in particular, isn&#8217;t the exclusive domain of the camera manufacturers. Lens manufacturers such as <a href=\"https:\/\/www.sigma-global.com\/en\/lenses\/\" target=\"_blank\" rel=\"noopener\">Sigma<\/a> (with, for example, their <em>Art<\/em> series of lenses) have shifted the goalposts in favour of the photographer. Lenses chosen judiciously with the aid of sites such as <a href=\"https:\/\/www.dxomark.com\/Lenses\/Ratings\" target=\"_blank\" rel=\"noopener\">DXOMark<\/a> can be at least the equal of, and sometimes exceed, the equivalent made by the camera&#8217;s manufacturers.<\/p>\n<p>But, my main gripe with camera makers is their relative performance in after-sales service, and particularly in relation to firmware updates.<\/p>\n<p>Simply put, in a camera the firmware is the inbuilt software which runs the camera&#8217;s hardware. Anyone who owns a computer or a mobile phone is aware of the regular software updates that are required. These updates (usually) improve the product&#8217;s compatibility between the different software packages running on the product and the overall performance of the phone or computer.<\/p>\n<p>Firmware updates for a digital camera can eliminate bugs (very rare, admittedly) and, more usually, add new features. Some manufacturers are better than others when it comes to this; Sony are good, Hasselblad are superb while Canon, in my experience, are poor.<\/p>\n<p><a href=\"https:\/\/www.hasselblad.com\/x1d\/\" target=\"_blank\" rel=\"noopener\">Hasselblad&#8217;s X1D<\/a> camera is one of the most talked-about cameras of the last few years (no, I don&#8217;t own one, but I wish I did). Since its release it has had, by my calculation, six <a href=\"https:\/\/www.hasselblad.com\/x1d\/firmware\/\" target=\"_blank\" rel=\"noopener\">firmware updates<\/a> all <em>free of charge<\/em>. These have added a host of features to the camera, many as a result of user-feedback. What started as a very high-spec camera gets even better with every update.<\/p>\n<p>Canon, on the other hand, have released three firmware updates for the 5D Mark IV camera since its launch about two years ago. Two of these addressed a few bugs in the camera as well as adding in-camera support for new Canon lenses.<\/p>\n<p>The second release issued mid-2017 offered C-Log exposure for video shooters. Essentially, video in a DSLR is capturing motion at 25 Jpegs per second. The problem is that setting exposure for video capture is a delicate operation with little margin for error. C-Log allows the user to override the camera&#8217;s in-built settings and take more control over the exposure.<\/p>\n<p>The catch with this update is twofold; 1. You have to bring your camera to a Canon dealership, thus losing the use of it for a few hours at least &#8211; usually, firmware updates are user-activated. 2. Canon charge almost \u20ac100 for the privilege &#8211; about 3% of the cost of the camera. Not good enough.<\/p>\n<p>It should be noted that Hasselblad&#8217;s X1D is about three times the price of a Canon 5D Mark IV. But, <a href=\"https:\/\/www.sony.com\/electronics\/interchangeable-lens-cameras\/ilce-7rm3\" target=\"_blank\" rel=\"noopener\">Sony&#8217;s a7R lll<\/a> is cheaper than Canon&#8217;s 5D Mark IV and offers a high-resolution 4-shot capture feature that is akin to that of Hasselblad.<\/p>\n<p>The key point is some of Canon&#8217;s competitors&#8217; constant drive to improve their products with firmware updates, rather than simply waiting for new hardware releases. While the likes of <a href=\"https:\/\/magiclantern.fm\/\">Magic Lantern<\/a> hint at the massive potential Canon cameras, albeit without Canon&#8217;s imprimatur and at a risk to the user&#8217;s camera. If only Canon included some of these features.<\/p>\n<p>Canon, please take note.<\/p>\n<p>#photography #Canon #Hasselblad #Sony #firmware<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I use Canon and Hasselblad cameras. Today&#8217;s digital cameras, even basic ones, are capable of extremely high image quality (at least up to a reasonable size, say, A4 &#8211; more than most of us need 90% of the time) that is the match of old-school large-format photography. In addition, most phones can now shoot broadcast [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[15,11,14,17,18,12,13,19,16],"class_list":["post-31","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-c-log","tag-canon","tag-dslr","tag-firmware","tag-firmware-release","tag-hasselblad","tag-sony","tag-updates","tag-video","entry"],"_links":{"self":[{"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/posts\/31","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/comments?post=31"}],"version-history":[{"count":13,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/posts\/31\/revisions"}],"predecessor-version":[{"id":69,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/posts\/31\/revisions\/69"}],"wp:attachment":[{"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/media?parent=31"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/categories?post=31"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/thelastpixelshow.org\/index.php\/wp-json\/wp\/v2\/tags?post=31"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}